Successful private sale

Elements of a Successful Private Home Sale

5 Key Elements in Every Private House Sale

5 Key Elements in Every Private House Sale 1920 1281 pgdurham

As you drive around your neighbourhood have you noticed the increase in private house sale signs? Have you ever wondered what it would take to be successful at selling your house privately?

This blog post will highlight 5 key elements every successful private house sale has. Keep reading and you, too, can be on your way to saving thousands with a private house sale.

  • When it comes to selling your home, price is one of the biggest considerations for buyers. Therefore, knowing the actual worth of your home is key. It’s very easy for homeowners to overvalue their home due to variety of reasons including sentimental attachment, and/or inflated ideas about home renovation payoffs. Successful FSBO’s often get a house appraisal from an impartial third party, thus helping them price their house at an appropriate and appealing price.

  • If you want your house to sell than people, or potential buyers, need to be aware that your house is for sale. Simply put – your house sale needs to be highly visible.

    How do you accomplish this?

    There are a number of ways you can make your house visible from lawn signs to online ads. Web marketing has become one of the most powerful marketing tools for home sellers with plenty of options and price points all designed to get your house sale in front of potential buyers.

    To simplify the marketing process many successful private house sellers’ partner with private sale companies, like PropertyGuys Durham. A company like PropertyGuys Durham has packages that include listings, professional photo services, online advertising on Kijiji, Facebook, etc., and lawn signs to help promote your house and any open houses you have. Getting your home visible doesn’t have to be complicated or cost you thousands in realtor commission fees!

  • An important part of the selling process is being available to not only show your house but answer any questions in a timely manner. For many a simple answering machine, email address and scheduled open houses all help to be available. To help ease the availability process, PropertyGuys Durham offers a call centre option that allows you to publish your availability for showings right on the site and the call centre takes care of the arrangements.

  • The negotiation stage is an important part of any home sale – whether it’s a private sale or not. In order to be well prepared for negotiations it is recommend all private sellers take a moment and complete the following steps ahead of time:

    1. What are you willing to include with the sale of your home? What you are not willing to include? Think about appliances, window coverings, artwork, pools/hot tubs etc.
    2. Calculate your three price points: your list price, your bottom line with a buyer’s agent, and your bottom line with a completely private sale.
    3. Determine the maximum amount you are willing to offer a buyer’s agent. As a private seller, if there’s a buyer’s agent involved his/her commission is negotiable.
  • Having a basic understanding about how mortgages and financing works will help with the overall sale of your house, especially during negotiations. As a private seller, chances are you have some experience with purchasing a house. Apply this knowledge to the sale of your house. If you have questions, there are plenty of experts that are more than willing to help.

Canadian Homeowner

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by PropertyGuys of Stouffville & Durham Region



The One-Stop Blog for Everything Home